I am a believer in that portion of the Declaration of American Independence in which it is set forth, as among self-evident truths, "that all men are created equal; that they are endowed by their Creator with certain inalienable rights; that among these are life, liberty, and the pursuit of happiness. Hence, I am an abolitionist."

William Lloyd Garrison

a reimagined future.

Just like the people who inspired us, our bikes have reimagined a better future. 1854's unconventional designs seamlessly blend the old with the new, perfectly mixing comfort, style and performance. The ride is smooth, even on your most challenging pathways, with powerful electric motors to push you further and the connectivity to engage wherever you choose to go.

freedom to connect.

Our bikes are designed to amplify connections within communities.

vehicles for change.

The thought leaders of the 19th century envisioned, then created a stronger, more united, and inclusive society than the one they lived in. Their ideas were free from oppressive boundaries imposed by others who had a vested interest in maintaining the status quo. We transform communities by giving opportunities to those with so few.

Back in 2012, our Founder, Brandale Randolph created an algorithm to pinpoint specific populations affected by poverty in any given geography. It turned out, formerly incarcerated mothers are particularly vulnerable to poverty. The situation is a vicious cycle: Employers are often reluctant to take a chance on people who’ve been imprisoned, but getting by without a livable wage often results in a repeating cycle. A mother without a good job may miss an appointment with her parole officer as she doesn’t have transportation or a babysitter. Many formerly incarcerated feel trapped as a result, with little hope of escaping, resulting in high recidivism rates.

Brandale created a blueprint that gives the formerly incarcerated the opportunity to earn living wages building and repairing 1854 cycles. His employees are hired and trained in Framingham, Massachusetts where they are taught valuable skills as an effort to lower the recidivism rates and break this vicious cycle of poverty.

Over 60% of imprisoned women are mothers of children under the age of 18 and prior to their arrest and incarceration, most are the sole caregivers. These children, often-times end up in foster care which significantly increases their chances of incarceration and/or homelessness across their lifespan.

Upon release, women and girls face uphill battles as they return to their communities. Many have significant health challenges as well as emotional and behavioral disorders. Recidivism is linked to the failure to provide women with the economic, health and psychosocial support necessary to stop this cycle of poverty.

we did It, it's your turn.

“While we might feel small, separate, and all alone, our people have never been more tightly tethered. The question’s not if we will weather this unknown, but how we will weather the unknown together."

- Amanda Gorman, The Miracle of Morning

brandale founded 1854 because he believed it takes personal responsibility to enact meaningful change, and those who have the privilege to know also have the duty to act. When we see unfairness, inequality or injustice, it is all of our responsibility to take action.